Teleflora: An honest & in-depth review



Teleflora has been in the flower delivery service for over 80 years. Today we ask, how are they delivering in relation to their competitors? Here is an honest and in-depth review of Teleflora.

teleflora-logo

Teleflora is a flower retailer and flower delivery company that is headquartered in Los Angeles, California, and works with over 10,000 local florists across the U.S. and Canada.

Teleflora predates the internet and the company has been operating in the floral industry for over 80 years.

As a result of this, it is reasonable to expect that Teleflora not only have a wealth of experience in the floral industry but they are also skilled at adapting to the changes that come their way as technology advances.

Let’s see if this is truly the case.

Table Of Contents


Does Teleflora use local florists?

Yes. Teleflora works with over 10,000 local florists across the U.S. and Canada.

Florists who join Teleflora’s Partner Florist Program get the opportunity to have their products reach a wider audience. On the other hand, businesses that join Teleflora’s Corporate Partnership Program get access to corporate gifting and discount programs in exchange for the large volume of sales that they are expected to bring in.

Pros and cons of Teleflora

Pros

  • Convenient and reliable same-day delivery services.
  • When you order from Teleflora, you’re supporting local small businesses. 100% of their orders are arranged and delivered by local florists in their network.
  • Flat rate service fee for all orders that are to be delivered in the U.S. and Canada.
  • Has made an effort to accommodate customers that are shopping with strict budgets.
  • Has one of the most diverse selections of flower types in the industry.
  • They offer delivery to all 50 U.S. states.
  • They offer international delivery services to over 165 countries across the world.
  • Orders are always processed in U.S. dollars, so customers don’t have to worry about fluctuating currency exchange rates.

 

Cons

  • They focus on fresh, local flower delivery but don’t offer much variety in other gifting options outside of flowers and plants.
  • They can’t guarantee same-day delivery for rural route addresses, hotels, hospitals, military bases, or cemeteries.

On top of the great number of pros Teleflora has in its favour, they also do a mean marketing campaign: 


How much do Teleflora flowers cost?

Cheapest arrangements lie around the $20 range. Their most expensive arrangements will cost you well over $250.

  • Cheap – From $29.99
  • Low-Priced – Under $40
  • Inexpensive – $40-$60
  • Mid-Priced – $60-$80
  • Luxury – $80+

It is hard to rank Teleflora based on their pricing because they have such a wide range of products that varies from extremely cheap to extremely expensive (and everything in-between).

Teleflora does seem to understand that the budgets that customers have will vary and while some people are willing to pay for luxury, other customers value affordability above everything else.

To help with this, Teleflora has grouped its catalog into distinct categories based on price. 

Teleflora Coupons & Discount Codes 

Customers should keep in mind that the prices that they see on Teleflora’s website are often not final. This is because the company routinely offers deals and discounts on some or all of their products. These savings usually either come in the form of coupons or general promotions.

Teleflora - Discount Coupon Codes

For payment options, Teleflora seems to be keeping pace with its main competitors. As one would expect, Teleflora accepts Visa, MasterCard, Discover, and American Express.

Teleflora also accept Diners Club, Carte Blanche, Apple Pay, and PayPal. Teleflora has also recently announced that it has partnered with Klarna, an online financial service provider.

If customers choose the Klarna option at checkout, they will then have the ability to pay for their order in 4 interest-free installments. We can assume that this partnership was formed in an effort to make their flowers more accessible to a wider audience (especially individuals that wanted more affordable options).

Teleflora - How It Works - 4 Steps


Where does Teleflora deliver?

Teleflora delivers flowers throughout the entirety of the United States, no questions asked. Teleflora also  have one of the most comprehensive international flower delivery services in the industry – covering over 165 countries. 

Teleflora has guaranteed its customers that their orders will always be processed in U.S. dollars, so they won’t have to worry about fluctuating currency exchange rates.

What is the Teleflora service fee?

All of their flower and plant orders that are to be delivered in the U.S. and Canada are subjected to a service fee of 15.99 USD.

What time does Teleflora deliver?

Teleflora offer same-day delivery services for their customers. In fact, it is because they have opted to work wholly with local florists (and have taken to time to create one of the largest floral networks) that they are able to make same-day and next-day delivery available on most orders.

teleflora-flower-delivery


What occasions does Teleflora cater to?

  • Birthday Flowers
  • Anniversary
  • Get Well
  • New Baby
  • Congratulations
  • Love & Romance
  • I’m Sorry
  • Thinking Of You
  • Sympathy & Funeral
  • Thank You
  • Just Because
  • Corporate Gifting

Like many of their main competitors in the floral industry, Teleflora has taken the time to curate their online catalog and organize their products based on specific occasions.

teleflora-occasion-flowers

Customers should keep in mind that these categories are just meant to serve as recommendations and so they are free to purchase whatever flowers they want at whatever time they choose (provided that the flowers are available).

In addition to this, it is also worth mentioning that Teleflora’s sales will often coincide with specific occasions and discounts may apply to a specific collection of their products.

What types of flowers does Teleflora provide?

As one would expect from a company that has so much experience in the industry, Teleflora easily boasts one of the most diverse selections of flower types. Some of their most popular flower types include:

  • Roses
  • Tulips
  • Peonies
  • Irises
  • Snapdragons
  • Orchids
  • Gerberas
  • Lisianthus
  • Dahlias
  • Lilies
  • Alstroemerias
  • Sunflowers
  • Asters
  • Mixed Bouquets
  • Daisies
  • Carnations
  • Hydrangeas
  • Chrysanthemums
  • Delphinium

In addition to this, from time to time, they will also group specific types of flowers together so that customers can easily find what they are looking for. For example, in October they would have a category for “Fall Flowers” that may include lilies, chrysanthemums, daisies, roses, and sunflowers, among others.

teleflora-fall-flower-options

Teleflora’s extras

Unlike a lot of their competitors, Teleflora does not actually have a formalized subscription service for its customers. Instead, they seem to be focusing primarily on being an on-demand flower retailer and flower delivery provider.

However, that being said, they do operate a “Teleflora Partnership Program” but this is not targeted towards the average consumer. Instead, this partnership program offers benefits to florists that want to join the Teleflora Floral Network and also to businesses that want a corporate discount.

The verdict on Teleflora

Teleflora may be one of the older names in the floral industry but we can see that they have definitely made serious strides towards modernizing their entire operation.

Furthermore, even though the bulk of their products seem to fall into the mid-priced range, Teleflora has been making a serious effort towards making sure that anyone can enjoy their flowers, regardless of budget.

This is especially evident in their newfound partnership with the online financial service provider Klarna. In addition to this, Teleflora’s extensive floral network and their commitment to partnering with local florists have made them the premier choice for same-day and next-day delivery.

teleflora-flowers

Currently, the only thing that is holding Teleflora back from being the most well-rounded online flower retailer is the absence of a subscription service. However, this doesn’t seem like it will be an issue in the near future since we have heard through the grapevine that this savvy and successful company is planning to implement one as early as next year.

Read more about The Best Flower & Plants Delivery Services.


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